In The Press

“Owners often care deeply about preserving their company’s culture, values and impact after their exit. This goes beyond maximizing financial returns. It isn’t unusual for the owners to be caught off-guard when the sale hits. When the day of departure comes, they’re leaving behind a huge part of themselves. They’re prone to asking themselves: “What difference did I make in this life?”” – Guy Baker

“Insurance is a fabulous product. It is the miracle of compound interest and the law of large numbers combined. If designed and funded correctly, insurance can build significant wealth and provide a meaningful benefit should the insured not live to life expectancy. The most important factor is whether you can fund the policy annually. If the stretch is too far, it might be better to be more conservative. The price tag for terminating a policy early is significant. But that price tag goes away the longer someone holds the insurance.” – Guy Baker

“Many factors must be considered when making this assessment. Some of them are as follows: What is the cost of the insurance? What is the tax bracket for now and in retirement? What is the rate of return on the 401(k) compared to the return inside the insurance policy? Understanding these factors can help determine which strategy is going to work better in retirement.” – Guy Baker

“In football, great quarterbacks excel when they’ve reached the “Red Zone”—the last 20 yards before the end zone. Business owners have a Red Zone as well—the final years before exiting. Unfortunately, most business owners aren’t experienced in the Red Zone. With no preparation or game plan, they often fumble away tax savings and their ultimate walkaway money. That’s where you come in.” – Guy Baker

“A home economics course should be a core class for high schoolers. It needs to teach students how to bank, how to save, how to invest and how to use a credit card – all of the essentials responsibilities that are required to live a productive life.” – Guy Baker